Website Goldmine!
infobyte August 12th, 2008
If you are reading this article to find out just how to make money with a website, I am sorry to disappoint you. I can tell you some ways that have not worked though. I am still looking for that magic formula when the money just starts rolling in.
Website Ads
During my time trying to crack the formula for making money with a webiste, I have tried Google’s Adsense, affiliate programs, banner ads, Amazon’s astore, and other avenues for making money. I can not seem to get the maigc formula where the money just starts rolling in like the jackpot on a Slot machine. I have, however, made some money with some of these approachs. So, let’s break them down!
Google Adsense
I have had very mixed results using Google’s Adsense. Sometimes the fuse appears to be lite for some great returns while other times I think the wick is wet. First let me cover some do’s. Do be sure to make the ad either blend with your site or alternately contrast your site. Going back and forth between these method can help prevent ad blindness by your surfers. Make sure you adhere to the Google terms and conditions or else you might find your site in trouble. Leave your surfers few choices of outs other than ads on pages you decide to use ads on.
Now for the don’ts. Reading between the lines of the last statement on the paragraph earlier, do not put ads on every page of your site. I have found this to be a very bad idea. What happened to me was my Click Through Rate (CTR) dropped tremedously. The result of the CTR drop was that Google dropped my Earning Per Click (EPC). Pick your pages to place your ads on wisely. The best way I can think of to accomplish this is experimentation. I have found what I call “leaf” pages (pages at the bottom of a tree of web pages) to be the best choice for ad placement. But that is me, you might wish to try your branches or main trunk (home page) depending on your website’s subject.
Affiliate Programs
The easiest way I have found to get into affiliates is through an affiliate service. I have used ShareASale.com with some success. Again, I get mixed results with my affiliates. One minute they appear to be catching on fire and the next, not even warm ashes. I have used the ShareASale.com datafeeds to keep my website up-to-date with the latest product/pricing changes of the various merchants. This feature made it easy to stay on top of the chnages. I also used PPC ads that I purchased to send traffic to my affiliate pages. This is one of the best ways I have found to drive traffic to your affiliate pages but it comes with a lot of attention. You must stay on top of your PPC campaigns or you can find yourself losing money before you know it. Just watch your Return On Investment (ROI) [in other words your cost versuses your income].
Banner Ads
Most of the banner ads (image ads) I have used have also been through ShareASale.com. I used OpenAds (now know as OpenX) to serve my banners and my Google Adsense Ads as well. It was a little complicated to setup but once it is up, it is fairly easy to maintain. Maybe I should do a future post about how to set up OpenX. I have had limited success with banner ads on my site. I am not sure if it is because of my website’s subject matter or I have just done a bad job of setting them up? Guess that means more experimentation is needed.
Amazon AStore
Setting up the Amazon Astore is a relatively painless operation. It takes a moment or two to get acclimated but after that, it a breeze. I rather like the concept of Amazon worrying with what sales and me concentrating on my website! I have attempted to integrate the Astore into some of my affiliate pages. Only problem is, noone is buying anything from them.
Conclusion
That street of gold still eludes me. If you would like to see my attempts at success, take a look as here is my site ConcerningAging.com. Maybe you will have some insights that can help us both out. Good luck on your adventure for the gold. If you would like to share with us, please add your comments.
Tags: website
